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Bill Waichulis, Senior Vice President of Operations for Boykin Management Company, was appointed a member of Visit Florida's Board of Directors. Mr. Waichulis will be representing eight counties in Florida, namely Charlotte, Collier, Desoto, Glades, Hardee, Hendry, Highlands, and Lee.
According to Quenzel & Associates' Marketing Super Bowl survey results, more game viewers will post about Super Bowl ads than the game. And, if an advertiser can capture just 1% of the comments people share online, they will double the impressions they receive with their Super Bowl advertising media buy.